Thursday, November 10, 2011

publicity tour in the United States and Canada

Well I've gone from New York City to Sundance, Utah, with many desultory and sometimes interesting stops in between, flogging the paperback edition of my second memoir AFTER THE FALLS.

When on these tours the publisher pays for the hotel, and expenses and they usually provide a handler, a person who picks you up at the airport and takes you to different box bookstores where they can't find your book. Then they take you to your various speaking venues in the evening. I found that the handler was often a microcosm of the city I was visiting.

Handler in New York
When she picked me up at LaGuardia, we were not out of the airport before she told me that handling was not her full time gig. She is, in fact, a performance artist. When I asked her if she would be coming to my event in the evening she said that she was ‘run off her feet’ and I should take a cab. As I got out of her car she said, "Remember Kate, this is New York City. Don't expect a big audience. There is a lot going on.”

Handler in Sundance, Utah
When I arrived at the Airport in Utah, there was a man holding up a sign that read Golddink instead of Gildiner. (He was really handsome so I figured Golddink was close enough.) I knew I was out of New York when he gave me a bear hug while I was still gripping my carry-on luggage. He said, “ I hope more than anything that I can get to your talk tonight. We are all so excited that you’re here.” There are many drivers or 'handlers' at Sundance because everyone stays in a cabin in the Mountains and you have to be picked up for every meal. Each one said they were thrilled that I was there and one said, “Wild horses couldn’t keep me from that talk. Plus I can't wait to read your book.” It always makes me feel good when young people, thirty and under, are excited about my book. I was, therefore, surprised when not one of the eight handlers came to my talk or bought the book.

Handler in Red Deer, Alberta, Canada

Then I went to Red Deer, Alberta. When I landed at the airport I asked the handler if she was going to be at my talk she said, “Of course it’s my job”, as though it was a tough slog but she was getting paid for it. She was there with her entire book club of thirty people and each one bought a book.

You are your own geography

New York
When I was in New York the first morning my handler said she would meet me at Starbucks ‘around the corner’. I went there and she wasn’t there. I went back to my hotel and was informed by the doorman that there were ‘nine Starbucks within the one large block. Yikes. Finally after my Starbucks excursions, I gave up on the handler and decided to sit down and have a coffee and let her find me. Every single person had a computer, as it is free Wi-Fi at Starbucks. There were no seats available. Finally when a man left and there was only a lone man at a table for two I said , “Mind if I join you”. He said ‘Well this is my office and I am just about to have a meeting.” At that moment a man in a suit arrived and the lone man in the chair greeted him and welcomed him as though he had a corner office in Rockefeller Plaza. I guess with high rents and such little space, you take space where you can get it. Starbucks coffee may be expensive but it is cheaper than an hour of New York rents.
After giving up on my handler and a seat at Starbucks, I crawled back to my hotel. This was a really high-end hotel, even by New York Standards, so I was shocked to find out that they were charging over $12.00 a day for Wi-Fi. I said to the clerk at the front desk that they should just add the price to the room instead of nickel and diming people. (I wasn’t paying for it, but the principal bothered me.) I informed him that even at the Super Eight motels the Wi-Fi is free. He never looked up from sorting his mail and said in a thick Brooklyn accent, ‘Well honey, so are the bedbugs.’

At Sundance all of the waiters were handsome and friendly. They knew my name after the first day and sometimes even sat down to join me. In the deli they had what is called in New York City a tip box. However, at Sundance it is called a Karma jar. They even call Robert Redford 'Bob'.

One of the great things about Utah was the space. The restaurants at Sundance are huge and you have ten feet between your table and the next one. The Rockies give you feeling of space. The people are also expansive just like the terrain. They are happy to meet you. They reach out. I made the mistake of thinking that all of their warmth meant they were interested in my work. It didn't. It was just cordiality.

Red Deer, Alberta
There are certain spots in my presentation where the audience ususally laughs --in the United States. No one broke a smile in Red Deer, Alberta or in Calgary. Once my talk was over I didn't expect to sell many books, but we sold so many we ran out. Each person in the audience bought at least one. One man approached me poker faced and said in the most laconic of tones, "You're a riot. I never heard such a funny talk." He never once cracked a smile as I signed his book.

The great thing about North America is the diversity. Once you know what the cues are it is great to travel around. New York City competes with you, but I love how out front they are about it. Once you know the rules for how this tiny island that is crammed with people operates, you can function quite easily.

The space and friendliness in Utah was so calming after New York. Yet I had to be careful not to interpret their expansiveness as interest in me per se. Once I got that down I was fine. When they all said good-bye and said they were so excited for my third volume, I knew it was just best to just wave and smile instead of giving them the publication date.

Good ol' Canada --my home--not all that friendly, or welcoming. It is bitterly cold in Alberta; you have to count on one another or you could blow away or freeze. So what they say is what you get. There is comfort in that.


  1. Cathy, I love this one!!

  2. loved the blog; the detail and comparison were fascinating to read..will you turn any of this into another book? that would be great!!!

  3. When are you coming to Washington (state)? I'm not a "handler," but I'd certainly love to drive you around while I listen to your stories. I wouldn't dream of missing one of your presentations!